If you’ve been to a local mall recently (as of writing this article, we’re in November), all the stores have changed their décor to be more festive and inviting in the holiday spirit.
You should do the same for your online store. I’m not saying for you to redesign your website, but to add just bits of holiday related graphics. Try adding some snowflakes to the header or may be Christmas lights around your logo or a Free Shipping message.
For example, take a look at these online stores and how they’ve added a touch of holiday magic to their website.